I'm a communications professional with more than 15 years' combined experience in broadcasting and public sector (Government of Canada) communications, including speech and print, as well as communication strategy.
I believe that anybody who wants to work in this field needs to know how to write and write well. Writing is the foundation for all good communication, even in the 140-character universe.
There is not a writer among us who cannot be a better one, and we can all learn from each other.
This is not your standard communicator's blog. I hope it will be something that anybody with an interest in words and language will enjoy. Here you will read my thoughts about issues of specific concern to writers and other communications professionals, but I'm also going to talk about language and words and the things I love about them. Sometimes I'll just try to have some fun.
About the Name
Because communication is an art, not a science, communicators quickly get used to working without a net. There are a lot of helpful tools to guide you in your decision-making, but you should never forget that your audience is made up of human beings, with all the imperfections, idiosyncracies and unpredictability you would expect. You can outline communications objectives, and even set measurable goals to define success, but nobody in this industry can truthfully guarantee success every single time. The only reliable indicators of whether an individual communicator can deliver results are a track record of success – and your gut.
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